Coldwell Banker Ultimate Service® Program For Buyers

Ulitimate Service Buyers

When it comes to real estate, it seems like everyone talks about customer service. Your Coldwell Banker® team recognizes that you want more than just conversation. You want a commitment to action. That’s why we’ve created Ultimate Service® a system that puts you in control. Ultimate Service delivers real value and assures you the highest level of customer satisfaction.

We Listen

We want to know what things are most important to you, the customer. Tell us. We’ll listen.

Together, We Set Written Service Standards

We’ll develop a customized service plan that reflects your specific needs. We will live up to these written commitments, or you have the right to cancel your Buyer’s Agreement.

You Evaluate Us

We’ve surveyed thousands of customers from coast to coast. Their needs, wishes and expectations have helped us establish the high standards of performance we work so hard to provide to every customer –every time. That’s why when our job is done, we’ll ask you to complete a Customer Satisfaction Survey telling us how we did and how we can improve.

The Result: Ultimate Service

We take everything we’ve learned along the way and use it to continually improve the services we
offer. Over a hundred years ago, the Coldwell Banker brand was formed on the fundamental premise of placing our customers’ needs above all else. This commitment has led to many innovations which have been adopted as industry standards, helping to make the Coldwell Banker brand a leader in our field. If you’re looking for a complete program backed by the best guarantees in the business, that puts you in control, come to Coldwell Banker. Discover for yourself what Ultimate Service is all about.

Who’s the best in customer service? Just ask our customers!

98% Customer Satisfaction Rating
over 70,000 Canadian Homebuyers & Sellers!*
We’re the Ultimate in Customer Satisfaction!

Marketing Services for Buyers

The Coldwell Banker® team and your sales representative are committed to helping you acquire the property that’s right for you. We offer the best service in the industry – you can expect extensive market knowledge, proven real estate marketing savvy and strong negotiation skills with your real estate professional. We offer a full service program that may include some of the Marketing Services listed below to develop a customized program that reflects your personal needs.

Buyer Counselling Session.

This meeting is key to learning about your needs and goals. We’ll then do our homework to find the right property
for you.

Buyer Agency Alternatives.

We will discuss alternatives for agency representation that are available to you –Buyer Brokerage, Seller Agency and Disclosed Dual Agency – and our representation of your customer interests in the different agency relationships.

Buyer Representation Agreement.

We will present and explain to you the buyer representation agreement and the special services and benefits it offers.

Home Buying Process.

We will explain the entire home buying process to you in advance and guide you through every step along the way.

Financial Pre-qualification.

We will offer to arrange a pre-qualification or pre-approval appointment with a reputable lender to identify your range of affordability and to increase your negotiating strength.

Coldwell Banker® Team Search.

We’re connected throughout the real estate world and will use our network of contacts to help find your property. Our goal is to show you properties, when possible, as they debut or before they hit the market.

Property Showing.

We will show you properties that meet the criteria you have selected and offer a balanced view of each property.

Property Evaluation.

We will discuss features of a property that may affect its value and future resale.

Property Inspections.

We will recommend that you obtain a professional property inspection to address basic construction issues of the home, including electrical, insulation, and heating.

Property Disclosure.

We will review with you all inspection reports and other documents pertaining to the condition of the property, and answer all questions regarding physical defects of the property which are known to us.

Review of Written Seller Disclosure. Seller Disclosure.

We will thoroughly review with you any seller’s written disclosure statement to enable you to accept or specify the remedy for each fault disclosed. Remedies for any disclosed faults should be addressed in the offer to purchase.

Appraisal Contingency/Condition.

We will explain to you the option of adding an appraisal condition to your offer to purchase.†

Home Warranty.

We will explain to you the option of a home warranty plan to reduce your risk of incurring repair costs after purchasing a property.

Estimate of Funds Required.

We will provide you with a preliminary estimate of closing costs and down payment requirement anticipated in the transaction.

Offer Preparation.

We will prepare a written offer on the property you choose to purchase, with terms and conditions approved by you.

Property Inspection Remedies.

We will request in the offer to purchase that the seller remedy the items you specify after your review of the property inspection reports.

Negotiation Strategy.

A key role in any purchase, we’re effective negotiators who will work hard to get the best price for you.

Offer Presentation.

We will endeavour to present your purchase offer directly to the seller in the presence of the listing representative.


We will accompany you on a thorough walk-through of the property (if one is provided for in the sales contract) before closing, and we will assist you in dealing with any problems discovered during the walk-through.

Closing the Sale.

We will monitor and inform you of the progress of the purchase agreement, including the satisfaction of all contingencies and conditions during the entire transaction.

After-Sale Service.

We will contact you after the closing to follow up on remaining details or service needs.

Service Satisfaction Survey.

We will provide you with a confidential opportunity to give an evaluation of our services.

† Some Buyer Services are appropriate only when a Buyer Representation Agreement is in place.
*Based on survey responses from over 70,000 Canadian homebuying and seller customers to January 1, 2013, 98% of customers responding were satisfied with the service delivered by their Coldwell Banker representative.

Each office is Independently Owned and Operated.©2014 Coldwell Banker LLC. All Rights Reserved. Each Office is Independently Owned and Operated. Coldwell Banker and the Coldwell Banker Logo are registered service marks owned by Coldwell Banker LLC. Each sales representative and broker is responsible for comply-ing with any consumer disclosure laws or regulations. Any use of the term “sales associate” or “agent” shall be replaced with the term “sales representative” in Canada.

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